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The Changing Faces of Facebook
Just when you thought you had the kids figured out, the kids jump ship. A Forbes article this week reported that a just released study in the U.K. exclaimed that Facebook was “Dead and Buried to...
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The Battle for the 2nd Screen
By the time you read this the Super Bowl will have been over. No doubt a chilly and exciting exclamation to this past year’s NFL season. For those of us whose teams didn’t make it to the Big Game we...
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You Posted What?!
You Did What?! The temptation to turn into an instant paparazzo or contributing editor for the National Enquirer is almost too much for many people including medical professionals. Unflattering pics of...
View ArticleThe Commandments of Social Media
Rarely does a day go by that I don’t hear a horror story from an employer about some massive social media faux pas, or oversight. So if being forewarned is being forearmed, (or is it the other way...
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Help With a Bad Yelp Review
People love bad news. They love train wrecks. They love hockey fights. They love to gossip about train wrecks and hockey fights. They believe snarky, nasty comments on Yelp, because they believe all...
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Sneak Preview
It’s always an honor to be able to speak before a professional organization about social media, marketing, and business development. Later this month I’ll have that opportunity at the Vegas Cosmetic...
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YouTube – Face Up To It
You don’t need the movie star looks of George Clooney or Angelina Jolie to be an effective and persuasive star on YouTube. You don’t even need to fake it like a Kardashian. Sure, YouTube rewards...
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Be Responsive
A fresh perspective is, well, refreshing. So let’s shoehorn our little feet into our customers’ moccasins for a minute. That shouldn’t be difficult because we are all customers and clients at some...
View ArticleDon’t Let Facebook Break Your Heart
Over the past few years I have sung the praises of Facebook as an important part of any social media marketing plan. However, my songs are now turning into faint praise. When Facebook became a publicly...
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Accountability Counts in Building Your Brand
One of the great privileges that I have had over the last several years is too serve as the Public Member on the Nevada Board of Dental Examiners , and nationally, on The Commission on Dental...
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